Social media marketing versus traditional marketing in the South African motor industry
dc.contributor.advisor | Van Zyl, Johan | |
dc.contributor.author | Grobler, Elizna | |
dc.date.accessioned | 2016-02-04T14:09:48Z | |
dc.date.available | 2016-02-04T14:09:48Z | |
dc.date.copyright | 14-Jun | |
dc.date.issued | 2014 | en_ZA |
dc.date.submitted | 14-Jun | |
dc.description | Dissertation (MBA (Business Management))--University of the Free State, 2014 | en_ZA |
dc.description.abstract | Abstract not available | en_ZA |
dc.identifier.uri | http://hdl.handle.net/11660/2262 | |
dc.language.iso | en | en_ZA |
dc.publisher | University of the Free State | en_ZA |
dc.rights.holder | University of the Free State | en_ZA |
dc.subject | Motor industry -- South Africa -- Marketing | en_ZA |
dc.subject | Internet marketing | en_ZA |
dc.subject | Social media -- Marketing | en_ZA |
dc.subject | Marketing | en_ZA |
dc.title | Social media marketing versus traditional marketing in the South African motor industry | en_ZA |
dc.type | Dissertation | en_ZA |