Social media marketing versus traditional marketing in the South African motor industry

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GroblerE.pdf (2.55 MB)

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2014

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Grobler, Elizna

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University of the Free State

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Motor industry -- South Africa, Marketing -- South Africa, Social media -- Marketing -- South Africa, Social marketing -- South Africa, Internet marketing -- South Africa, Dissertation (M.Com. (Business Management))--University of the Free State, 2014

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http://hdl.handle.net/11660/7985

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