Social media marketing versus traditional marketing in the South African motor industry

Grobler, Elizna

Social media marketing versus traditional marketing in the South African motor industry

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Authors

Grobler, Elizna

Date

2014

Publisher

University of the Free State

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English

Motor industry -- South Africa Marketing -- South Africa Social media -- Marketing -- South Africa Social marketing -- South Africa Internet marketing -- South Africa

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Dissertation (M.Com. (Business Management))--University of the Free State, 2014

URI

http://hdl.handle.net/11660/7985

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Social media marketing versus traditional marketing in the South African motor industry

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