Social media marketing versus traditional marketing in the South African motor industry
Master’s Dissertation
Abstract
English
Abstract not available
Keywords
English
Motor industry -- South Africa Marketing -- South Africa Social media -- Marketing -- South Africa Social marketing -- South Africa Internet marketing -- South Africa
Record information
Authors
Grobler, Elizna
Publisher
University of the Free State
Advisors
Van Zyl, Johan
Date
Collections
Description
Dissertation (M.Com. (Business Management))--University of the Free State, 2014