Critical success factors for SMEs in the Northern Cape Province
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Mmusi, Prudence
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University of the Free State
Abstract
Research has proven that the SME sector is important to the economy of
developing countries, and South Africa is no exception. This sector has contributed
immensely to job creation, poverty alleviation and assisting in the prosperity of the
nation. The Northern Cape province only contributes between 1.9% and 2% to the
country's Gross Domestic Product (GDP); it is therefore of the utmost importance
that the SMEs in the province become successful, so that they can continue
operating and provide employment and contribute to the national GDP. The primary
objective of the research is to identify success factors that influence the
development of SMEs in the Northern Cape Province, and to examine the economic
factors necessary for SMEs to thrive in the province as well as the necessary
personal attributes and business skills for entrepreneurship. Through an analysis of
theoretical information and empirical results it is possible to facilitate a better
understanding of how SMEs in the Northern Cape succeed, thus enabling learning
that contributes to the body of knowledge relating to SMEs in the Northern Cape.
The literature review has pointed out that there are psychological and nonpsychological
factors as well as enterprise characteristics that make a business
successful. Psychological factors are the motive of the entrepreneur as well as the
vision and mission for the business, while non-psychological factors are the product
/ service knowledge, stakeholder relations; and the enterprise characteristics are
the business age, business network, and financial resources. Mixed-method
research was adapted to conduct this study comprising both the quantitative and
qualitative research methods. Questionnaires were distributed to SMEs to gather
data from participants, and semi-structured interviews were conducted with relevant
institutions. Of the questionnaires issued, 125 that were usable were obtained, and
interviews were conducted with three agencies. From the analysis of the data, it
was identified that one of the significant factors that can contribute to the success
factors of the SMEs is the improved relationship between government agencies and
SMEs in the province. Other critical success factors identified are personal
attributes and business skills as well as business location.
Description
Dissertation (MBA (Business Administration))--University of the Free State, 2020
