Communitas
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Communitas is a nationally-accredited academic journal publishing scientific articles in the context of Community Communication, Information Impact and related disciplines. The primary aim is the promotion of a better understanding of communication-related issues which affect all South African communities.
Alternative title(s): Journal for Community Communication and Information Impact | Joernaal vir Gemeenskapskommunikasie en Inligtingsimpak
ISSN 2415-0525 (Online), ISSN 1023-0556 (Print)
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On starting out as a newspaper journalist
(University of the Free State, 2003)Abstract not available -
Radio en geïntegreerde bemarkingskommunikasie: kritiese vraagstukke
(University of the Free State, 2003)Radio stations cannot only pay attention to their on-air product and presume that it will ensure the desired listenership figures and optimal advertisers. Radio stations that want to be successful - as a radio station ... -
HIV/AIDS information needs of Grade 12 learners in Maseru
(University of the Free State, 2003)In this article a needs-based perspective is suggested for approaching communication about HIV/Aids. The argumentation is guided by two assumptions. The first is that HIV/Aids communication campaigns that do not take into ... -
Addressing national issues through communication campaigns: reflections on LoveLife and Proudly South African
(University of the Free State, 2003)This article considers how communication campaigns are addressing two critical issues in South African communities in order to bring about positive change. LoveLife and Proudly South African are perhaps the most publicised ... -
Die rol van terugvoering in internet-joernalistiek
(University of the Free State, 2003)The development of the Internet has had far-reaching implications for every conceivable area - and it is especially important as a medium of communication. The resulting development of electronic publications has also ... -
In gesprek met Marcus Fabius Quintilianus oor aspekte van kommunikasie-onderrig in die Nuwe Suid-Afrika
(University of the Free State, 2003)On the basis of the fact that knowledge of the past often goes hand-inhand with an understanding of the present, this article provides a synoptic consideration of the question of whether the Roman orator and educator, ... -
Towards effective intergrated governance and communication
(University of the Free State, 2002)Abstract not available -
Aspects of the communication reality in South Africa
(University of the Free State, 2002)Abstract not available -
Gedagtes oor uitkomsgebaseerde onderrig vir die kommunikasiekunde
(University of the Free State, 2002)This article focuses on aspects of Outcomes Based Education (OBE) as a tool for facilitating the acquisition of skills and competencies in the study of Communication Science. It starts off whith an argument for the ... -
Health communication training for physicians: a qualitative study among UFS medical students
(University of the Free State, 2002)Complaints from patients about their doctors' communication have been on the increase during the past decades .. A certain group of researchers are of the opinion that doctors find themselves fully in the world of human ... -
The use of SMS as marketing technique in intergrated marketing communication
(University of the Free State, 2002)The 20th century had been characterised by technological developments that had revolutionised communication on a global stand. The development from the stone-age type of communication to present advancements has led to ... -
Pleasantille: an existential communication journey
(University of the Free State, 2002)In this article the American film Pleasantville, directed by Gary Ross, is analysed from an existential communication perspective. The concepts of authentic and inauthentic modes of existence are highlighted in the ... -
Reflections on transforming Lolita: the (de)generation of an image
(University of the Free State, 2002)This article deals with Vladimir Nabakov's "Lolita", a literary work discovered by Graham Greene in 1955, as image. More specifically, the transformation of Nabokov's original image and the subsequent absorption of ... -
Communication in the management of change: applications to the private an public sector
(University of the Free State, 2002)Change is now widely accepted as an inevitable consequence of modem management. As such, practitioners from various disciplines are required to take responsibility for the management of change and its resultant transitions. ... -
On communication in Villa Bravado at the UFS
(University of the Free State, 2001)Abstract not available -
Perceptiveness of UFS students towards racial messages in newspapers: a pilot study
(University of the Free State, 2001)The South African media was dissected by the Human Rights Commission (HRC) in 1998, following complaints that certain media were allegedly guilty of racism and creating racial stereotypes. However, the process of the ... -
Waarneming as data-insamelingsmetode in gemeenskapskommunikasie
(University of the Free State, 2001)Observation is by definition an activity that human beings partake in on a daily basis. As a research tool observation has to a great extent been limited to certain sub-disciplines - specifically Anthropology. Due to ... -
The role of radio integrated marketing communication
(University of the Free State, 2001)Radio, the oldest broadcasting medium, is still a hugely popular medium reaching more than eighty five per cent of the South African population. Radio's output is intimate, friendly and approachable rather than glamorous. ... -
Integrated marketing communication: exploring industry practices and perceptions in South Africa
(University of the Free State, 2001)A major new phenomenon confivnting the marketing communication industry in the new millennium is integrated marketing communication (IMC). Although this concept was conceived in the early I 990s, it is still relatively ...
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