AA 2011 Volume 43 Issue 1

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http://hdl.handle.net/11660/2485

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Browsing AA 2011 Volume 43 Issue 1 by Author "Saayman, Melville"

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    Grading and price in the accommodation sector of South Africa
    (University of the Free State, 2011) Du Plessis, Engelina; Saayman, Melville
    English: This article analyses the relationship between grading and price in the accommodation sector in South Africa. The literature review investigates whether the accommodation grading system is a good indicator of accommodation quality, and whether tourists get what they are paying for. The research was conducted in cooperation with the major role players in the accommodation sector in South Africa, namely the South African Tourism Service Association, the Federated Hospitality Association of Southern Africa and the Tourism Grading Council of South Africa. The results show a strong correlation between the grading of the accommodation and price. This confirms that managers also consider “stars” as symbols of the type of quality which they can use to communicate a “value for money” experience when tourists choose accommodation at a certain price.
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    Key success factors of managing the Robertson Wine Festival
    (University of the Free State, 2011) Marais, Michelle; Saayman, Melville
    English: The Robertson Wine Festival is one of South Africa’s largest wine festivals. The uniqueness of this wine festival is that it takes place on an existing wine route and 48 wine farms actively participate. This article presents the results of a survey conducted during the festival in June 2009, when visitors to the festival completed 450 questionnaires. The article aims to identify the key success factors of managing a wine festival. A factor analysis was used to analyse the data. The results identified seven key success factors that managers must consider when organising a successful wine festival.