Now showing items 1-5 of 5
Can public relations put the trust back in organisations?
(Department of Communication Science, University of the Free State, 2009)
The last two years have seen top South African and international companies being accused or criticised for activities that do not serve the interests of their stakeholders. A sad result of this and other organisational ...
Societies in transition: multi-cultural-man and strategic public relations (PR) challenges for PR practitioners in South Africa
(Department of Communication Science, Unierstity of the Free State, 2008)
Over the past decade a number of countries have embarked upon dramatic sociopolitical transitions. A common denominator has always been a highly divided society filled with trauma. One such country is South Africa. A ...
Recurring crisis of credibility? The state of public relations in South Africa
(Department of Communication, University of the Free State, 2011)
This article is based on the notion that Prisa's approaching 55th anniversary presents an opportunity to reflect on the current state of public relations in South Africa – a state of affairs brought into sharper focus ...
A strategic organisation-stakeholder relationship-building model: an external organisational-orientated perspective
(Department of Communication Science, University of the Free State, 2015)
To fill the gap in existing literature to build organisation-stakeholder relationships (OSRs) and to expand the body of knowledge on the process of OSR-building, Slabbert (2012) developed a model that provided a partnership ...
Reflections on the state of public relations in the South African market-place: a research survey
(University of the Free State, 2004)
Public relations is a discipline finding itself on the metaphorical banks of the Rubicon: It is seeking to position itself as a significant player in the marketing and management field. Endeavours to achieve a higher ...