Search
Now showing items 1-10 of 17
A framework for the development of marketing strategies at Goldfields Casino
(University of the Free State, 2014-06)
The objective of this field study was to investigate the effectiveness of the formulation and implementation of marketing strategy at business and functional level within a given organisation. The work was prompted by a ...
Factors influencing employee turnover and engagement of staff within branch network in Absa (central region)
(University of the Free State, 2014-11)
The banking industry is dynamic and has developed considerably over the years. In South Africa, the competition is mainly amongst the big four banks, namely, Absa, Standard Bank, Nedbank and First National Bank. These banks ...
The market demand of Chechil cheese in Bloemfontein
(University of the Free State, 2014-11)
Innovation is the only undisputed catalyst for growth and wealth creation over the
long term. However, launching a new product entails significant risk for established
as well as new businesses. In order to minimise some ...
Small and medium size enterprises' access to external finance in Lesotho
(University of the Free State, 2014-11)
The objective of this study is to identify the main obstacles to SMEs’ access to external
finance in Lesotho. The research is conducted against a backdrop of access to external
finance continuing to be a significant ...
Marketing of a legal firm in Bloemfontein
(University of the Free State, 2014-09)
During the theoretical research regarding the importance of marketing practices for legal firms, it was concluded that marketing has become an essential part of all businesses including legal firms. It was found that ...
Guidelines for developing social media policies within institutions of higher learning
(University of the Free State, 2014-11)
The growth and significance of social media especially with institution of higher learning have brought many new opportunities for marketing, interacting and communicating with all stakeholders. Unfortunately with the many ...
The effect of current activity-based costing (ABC) implementation in Eskom’s finance field
(University of the Free State, 2014-10)
English: The main objective of this research study was to identify the factors that have a direct influence on the successful implementation of activity-based Costing (ABC) within the Eskom finance division.
The secondary ...
A repositioning model of the National Women’s Memorial and Anglo-Boer War Museum of the Boer Republics
(University of the Free State, 2014-11)
Abstract not available
Analysing the effectiveness of the reward strategy of the Department of Justice in the Northern Cape in motivating its employees: a case study
(University of the Free State, 2014-10)
Chapter 6 highlighted the problem areas identified in the findings of the study, and
those were verified against the literature review which was discussed in Chapter 2.
Each of the different sub-problems as identified ...
The monitoring and evaluation of NPOs by the Department of Social Development Northern Cape
(University of the Free State, 2014-11)
The primary objective of this study was to determine whether the Department of Social Development in the Northern Cape Province implemented effective monitoring and evaluation at Non-profit Organisations. The study was ...