AA 2009 Volume 41 Issue 4
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Recent Submissions
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Optimising publicity: towards a theoretical model
(University of the Free State, 2009)English: Generating a continuous presence in the media and targeting mass audiences with predetermined marketing communication messages in the process does not have to be synonymous with large budget allocations and the ... -
A model to revitalise teacher competence
(University of the Free State, 2009)English: South African education focuses on providing equal educational opportunities for all learners by way of inclusive education. This article attempts to address teachers’ feelings of incompetence by developing a ... -
Teachers’ perceptions of continuing professional development programmes in South Africa: a qualitative study
(University of the Free State, 2009)English: Effective professional development programmes help teachers to acquire the most recent knowledge of subjects and to use appropriate techniques to enhance student learning. The National Policy Framework for Teacher ... -
Awareness of the potential risks of printed pharmaceutical advertisements
(University of the Free State, 2009)English: This article investigates consumer perceptions in the Nelson Mandela Metropole regarding printed advertisements of pharmaceutical products in order to identify potential risks. A focus group discussed various ... -
The unbearable burden of diversity
(University of the Free State, 2009)English: Events relating to the management of diversity and transformation on the campus of the University of the Free State led to a national and international outcry when the existence of the so-called “nauseating Reitz ... -
Aretaeus of Cappadocia: the forgotten physician
(University of the Free State, 2009)English: Aretaeus of Cappadocia (probably first century AD) is one of the least known physicians of antiquity. Not quoted by contemporary medical writers, he was unknown to Arabic physicians of medieval times. His very ... -
Travel motives of visitors attending Oppikoppi Music Festival
(University of the Free State, 2009)English: Oppikoppi Music Festival is a festival with a difference: its theme is primarily rock music marketed predominantly to students. The researchers sought to determine the travel motives of visitors to this Festival ... -
Heidegger, art, technology and luthiery
(University of the Free State, 2009)English: Luthiery – the building of stringed instruments – is historically a discipline that has to a large extent evaded philosophical inquiry. This article seeks to explore the artistic and technological attributes of ... -
Discipline in Lesotho schools: educator strategies
(University of the Free State, 2009)English: This article reports from an exploratory, quantitative and critical frame of reference on a study on educator strategies to maintain discipline in Lesotho schools. The data, based on a questionnaire completed ... -
Mentoring in higher education to improve research output: an ethnographic case study
(University of the Free State, 2009)English: This article reports on the implementation of a model of mentoring in higher education to improve research output. A number of mentoring models were analysed before implementing a new model for research mentoring. ... -
Learning motivation and time concept of learners from low socio-economic environments
(University of the Free State, 2009)English: Due to an unsatisfactory learner performance in many schools in South Africa a need was identified to explore some of the factors that might influence learner performance. The objective of this investigation was ...
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